Today, we were made to watch a video on Nike's approach to advertising its products. The video introduced several methods to arriving at their final solutions, such as area hunting, storyboarding etc, which were all taught in MOI! It even shows how these methods were carried out, step-by-step, before they finally come up with their final product. They also showed the appropriate colours used in their ad. This video also seves to show us what Nike is doing to raise brand awareness, as well as to show how unique their products are.
Wahidah later showed us the MOIP1 videos created by the year 2, which were both interesting and curious. It is able to pique our interest to resume watching it. To be frank, I wonder if we could do our assignment as good as our older peers.
Later. consultation is carried out to check on our progress of our individual final assignment. Honestly, I was quite lost at first, as I did not know what to do, even with the help of the brief. But, after Wahidah's explanation, as well as some reference to work done by my other peers, I have finally seen the light. *_*
One thing we could not carry out due to lack of time as well as the fact that one of our group members, Alina, is not feeling well, hence we could not do the field observation...
Here's to hoping we will do our best fo our final assignments and our upcoming presentation.
